On the eve of her 25th year in the business, renown songstress, songwriter and actress Kelly Price ended a two decade stint of independent management and turned over the reigns of the management of her enterprise to Sunni Gyrl Inc, a boutique management and production firm lead by icon MC Lyte (CEO) and financial expert Lynn Richardson (President/ COO). With Sunni Gyrl’s leadership and day to day oversight by the firm’s esteemed Sr Talent and Business Finance Executive Ingrid Morris, a former Fortune 50 controller, Kelly Price will expand her global singing, songwriting, acting, and production catalog and will launch her charity, Look 2 Live Foundation.
The firm has already booked global performance appearances from the US and Caribbean to South Africa and London for the first quarter of 2018, is working on a development deal with a Hollywood notable for unscripted and scripted television and movie projects, and is overseeing the release of Kelly’s new book, “Love After Divorce,” which she co-authors with Morris, at the top of 2018.”Partnering with Sunni Gyrl was a no brainer for me, says Price.
“For years I’ve watched this team of business and entertainment professionals move around and get it done successfully and do it with honesty, integrity, transparency and with the respect of the constituency. That’s so hard to find in this business. I LOVE Lana. She’s always been brilliant and beautiful and eloquent and she just gets better with time. Dr Lynn is “A Beautiful Mind,” the sequel!! Ingrid is a breath of fresh financial air. The whole team is great: They truly believe a win for one is a win for all. I’m so excited about the future and about what’s already happening on Sunni Gyrl’s watch. I’m looking forward to growing, expanding, learning and teaching with my new team.”
Kelly Price is more than a phenomenally gifted singer and songwriter; she is a brilliant businesswoman with a global vision. I’m both humbled and excited about being a part of the team that will expand her brand and help her build the kind of business legacy commensurate with her passion, work ethic, and unique gifts,” says MC Lyte.
“We couldn’t be more proud to be a part of her next phase and bringing to fruition the Kelly Price that Kelly has always envisioned, but the world has yet to see, says Richardson.
“With fiscal aptitude, creative persistence, and strategic planning, we will position Kelly’s brand to expand into lucrative projects that not only align with her vision, but help to elevate what the world receives from the world of entertainment through the mind, eyes and voice of Kelly Price.”
“This is an exciting time for Ms. Kelly Price. I’m honored to lend my 20 years of corporate financial and management experience, and excited to be a part of the executive team that will lead Ms. Price’s brand globally,” says Morris, who currently serves as CFO to small businesses nationwide.At Sunni Gyrl, Kelly Price will be supported by a team of over a dozen music, film, nonprofit and entertainment professionals who will work together to carry out her vision.