Coast 2 Coast has expanded their Direct 2 Exec in-studio experience to their online platform
Last month Coast 2 Coast LIVE announced the expansion of the Direct 2 Exec platform by creating an online version of the popular in-studio experience. Artists will now be able to submit music videos and singles to be presented to a major record label A&R in an online video chat hosted by a moderator, who will present the artists’ works to the A&R who in turn will provide a verbal assessment and critique as well as feedback on how to improve or build on the artists’ current work. Each artist will receive verbal feedback as well as have their work scored on a 5 point scale which includes originality, quality, presence, potential, and marketability. Thus far they’ve held two Direct 2 Exec Online events which featured guest Shawn Baron, the Vice President of Urban A&R for Atlantic Records, and they have schedule more to come in the upcoming months. Artists interested in submitting for upcoming Direct 2 Exec Online experiences can visit the events page of the Direct 2 Exec official site. Direct 2 Exec also continues to offer their in-studio version of Direct 2 Exec for artists willing to travel and meet face-to-face with label executives.